Kim Crawford · Marlborough
Marlborough Sauvignon · passion fruit · grapefruit · herbs · vibrant
Kim Crawford Sauvignon Blanc is a highly recognisable example of modern Marlborough Sauvignon Blanc and a useful step up from the cheapest supermarket interpretations of the style.
Country
New Zealand
Region
Marlborough
Appellation
Marlborough
Grapes
Sauvignon Blanc
Style
White
Realistic spend
£20–£26
Budget band: £20–£35
Best moments
An easy summer birthday and garden-party bottle with enough recognition to work well as a gift.
Why this wine matters
It belongs in the 366 because many drinkers already know the name, while the wine still provides a clear lesson in what Marlborough Sauvignon is supposed to do: aromatic fruit, herbal lift and brisk acidity.
How it is made
Kim Crawford highlights block-by-block harvesting and small-lot fermentation, with vineyard and winery work focused on preserving Sauvignon Blanc’s aromatic intensity and freshness.
What does it taste like?
Citrus, tropical fruit and crushed herbs lead into passion fruit, melon and grapefruit. The palate is juicy and energetic, with vibrant acidity and a long fresh finish.
Serve it well
Serve around 7–9°C. It works particularly well when the food has herbs, shellfish or green vegetables.
If this wine were human…
If Sauvignon Blanc were human, it would be bright, easy company and generally responsible for the table becoming more animated.
Does any of this sound suspiciously familiar?
Bright, easy company and generally responsible for the table becoming more animated. You appreciate tradition, but only when it has earned the right to stay.
At dinner, you know when the table needs another bottle and when it needs coffee instead. Secretly, you enjoy being underestimated until the second half of the evening.
In short: bright, easy company and generally responsible for the table becoming more animated. marlborough sauvignon energy, translated into a person.
Purely for fun — this is the wine’s fictional personality, not a psychological reading of yours.
What to eat with it
And the cheese?
Start with this wine and move straight into cheese, or build a whole tasting around it.
Keep exploring
There are 365 more wines where this came from.
This profile is researched against producer or similarly authoritative material. Vintage-specific details are kept separate from the permanent wine identity.
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